Wello Inc.
aucteoAgentic Marketing AI + Professional Service

Until it reaches everyone who needs it.

Search, social, programmatic — and AI search. aucteo's AI agents run across every ad surface, autonomously, from research to operations and reporting. The more it turns, the better it performs.

Running autonomously

Ad surfaces, operated across

Searchbolt
Socialbolt
Programmaticbolt
AI searchbolt

aucteo's autonomous actions

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Reallocated budget to higher-performing surfaces

just now
science

Pushed new creative into an A/B test

tune

Optimized bids

send

Launched delivery within guardrails

monitoring

Detected an anomaly and adjusted delivery

Concept

AI agents run your marketing execution, autonomously.

aucteo runs your marketing execution — research, strategy, creative, media operations, and reporting — autonomously, with AI agents. It works across search, social, programmatic, and AI search, and keeps optimizing until results come.

What

All of marketing execution

Beyond ad operations: creative, ABM/GTM, and design. Everything execution needs to drive results, end to end.

Who

AI agents, autonomously

An Orchestrator and specialist agents run research through operations and measurement. People own direction and approval.

How

Across surfaces, kept turning

Across search, social, programmatic, and AI search. We don't stop optimizing until results come.

Goals we deliver toward

1Awareness
2Bookings
3Inquiries
4Hiring
5Pipeline
Data

The more of your data you connect, the more it performs.

CRM, customers, sales, LTV, inquiries, deals — the more of your own data you connect to aucteo, the sharper its decisions and the stronger the results. Not data-ready yet? We partner with you from collection and integration to making it AI-ready.

First-party data
CRM & customersSales & inventoryMembers & LTVInquiries & deals
External data
Market & competitorsTrends & search demandReviews & word of mouthSeason & weather
Operational data
Delivery resultsCreative performanceAudience response
Your first-party data
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aucteoAI-ready foundation
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Results
autorenew

The more you connect, the more it works.

Accumulated data becomes context, and the more it turns the smarter the AI gets. The data flywheel — performing better the more it turns — is aucteo's deepest moat.

handyman

We start from the foundation.

Scattered or unprepared data is fine. We partner with you from collection and integration to making it AI-ready — first getting you to a state where data can be held and handed off.

A flywheel that keeps turning, and compounding.

Fueled by your connected data, it researches, plans, creates, operates, and learns. The more it turns, the smarter it gets — and the better it performs.

ResearchPlanCreateOperateMeasureLearnORCHESTRATORCompoundsas it turns.Data flywheel
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CONTEXT

Hold data

First-party × external × ops / Kept AI-ready

hub

BRAIN

Think

Orchestrator / Specialist agents

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HANDS

Act

Across platform APIs / Launch · deliver · optimize

monitoring

EYES

Learn

Measure / Feed back as learning

One conductor, five specialists.

An Orchestrator governs the whole, while specialist agents handle research, planning, creative, operations, and measurement.

hub

Orchestrator

Manages goals and guardrails, coordinates the agents, and decides what to execute versus escalate to a human.

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Research

Analyzes markets, competitors, customers, and trends to detect demand.

strategy

Plan

Designs strategy, channel mix, budget allocation, targeting, and creative briefs.

palette

Creative

Generates copy, image, video, LPs, and ABM/GTM assets — optimized per channel and A/B tested.

send

Operate

Launches, delivers, and optimizes bids and budgets via platform APIs, rebalancing across channels.

insights

Measure

Runs attribution, reporting, and anomaly detection, and proposes the next action.

You decide how much to delegate.

From L0 (recommendations only) to L3 (autonomous within guardrails). Hand over more as trust and data accumulate.

L0

Analysis & recommendations

People execute everything. AI focuses on analysis and proposals.

自律度
L1

Drafts (per-item approval)

推奨スタート

Drafts plans, creative, and changes; a human approves each one.

自律度
L2

Executes within guardrails

推奨スタート

Runs autonomously within bounds; launches and budget increases require approval.

自律度
L3

Autonomous within guardrails

Operates autonomously within the set bounds; people supervise and run QBRs.

自律度

infoStart at L1–L2. Move toward L3 as results and trust accumulate. Even at L3, people supervise and run QBRs.

Math in code, judgment in the LLM.

Deterministic code handles aggregation and bid optimization; the LLM generates strategy and creative. Actions like launching delivery or raising budget always pass human approval.

data_objectCode = deterministic
  • Aggregation & KPIs
  • Budget pacing
  • Bid-optimization math
  • Anomaly thresholds
  • Platform API calls
auto_awesomeLLM = judgment & generation
  • Synthesis & implications
  • Articulating strategy
  • Creative generation
  • Findings & report prose
  • Prioritizing next actions
Launch deliveryRaise budgetChargeBulk send
verified_userApproval gate承認
bolt実行
receipt_longSide-effecting actions are never executed by the LLM alone. Every action is recorded in an audit log.

AI for volume, people for quality and trust.

AI runs the operations. People own strategy sign-off, brand safety, exceptions, and the data-foundation partnership.

boltAI handles — volume & speed
  • check24/7 cross-channel ops
  • checkExecution across platforms
  • checkCreative volume & A/B
  • checkAutomated reporting
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handshakePeople handle — quality & trust
  • checkOnboarding
  • checkData connection & AI-ready design
  • checkStrategy sign-off
  • checkBrand safety & exceptions
  • checkQuarterly reviews (QBR)

AI for volume, people for quality and trust.

Why aucteo.

Platforms are tools. The value lives in the intelligence and data that run on top of them.

database

An AI-ready data foundation

Connect your first-party data and make it usable by AI. We partner from the groundwork up — the more it turns, the more it performs. Our deepest moat.

hub

Cross-platform × agent autonomy

Beyond single-channel tools and hand-run agencies — autonomous operation across every platform.

layers

An intelligence layer that wraps the platforms

We absorb and abstract even the best DSPs and channels. Platforms are tools; value is the intelligence and data above them.

timeline

Marketing execution, end to end

Beyond operations: creative, ABM/GTM, and design. Everything execution needs to drive results, in one line.

rocket_launch

Product + professional partnership

A product paired with professional partnership — and the fastest adoption of new ad surfaces.

NAME ORIGIN

aucteo = auct (augēre: to increase, expand, grow) + -eō (Latin first person, "I do" = autonomy). "On its own, it increases and expands the reach." Its kin auctor means the one who originates and spreads — an agent.

Frequently asked questions

Can we start even if our data isn't ready?add

Yes. Even if your data is scattered or unprepared, we partner with you from collection and integration to making it AI-ready. We first get you to a state where data can be held and handed off — and the more you connect, the more results grow.

How is our own data used?add

The more first-party data you connect — CRM, customers, sales, LTV, inquiries, deals — the sharper the AI's decisions. Accumulated data becomes context, and the data flywheel (smarter and stronger the more it turns) is aucteo's deepest moat.

Which ad surfaces do you support?add

Search, social, programmatic/DSP, and AI search — we operate across the major ad surfaces, never tied to one platform, optimizing toward your goal across channels. We adopt new ad surfaces quickly as they open up.

Does the AI run everything automatically?add

You choose the level of autonomy. It ranges from L0 (analysis and recommendations only) to L3 (autonomous within guardrails); most teams start at L1–L2, where a human approves each action. Launches and budget increases always pass human approval.

Could it raise budgets or go off the rails on its own?add

Side-effecting actions (launching delivery, raising budget, charging, bulk sending) pass through an approval gate and are never executed by the LLM alone. Aggregation and bid optimization run on deterministic code, and every action is recorded in an audit log.

Is it only ad operations, or can you do creative too?add

Beyond copy, image, video, and LPs, we generate ABM/GTM assets and design in-house — optimized per channel and improved through A/B testing.

aucteo

Until it reaches everyone who needs it.

Our AI agents maximize results on a foundation of your data and outside context. Even if you're starting from data groundwork, tell us where you are today.

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